Although we said that we were going to keep the same font for our title on the poster, magazine and in the teaser trailer, we diverted from this idea because although certain fonts worked on one media format like the magazine but when we used the same font in the teaser trailer it didn’t work as well. So instead we decided to use the same colours to avoid it looking too different and also by having the tagline in all three formats we still kept the similarities between the three elements.
In our research of magazine cover we identified that it was a convention for a magazine cover to have different font for all the different subtitles on it, so in order to follow this convention we used different fonts for the different stories on the magazine cover. With our title, we made sure it was big and clear on or three media format in order to grab our viewers and readers attention an we made it distinctive to all the other subtitles.
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